Privacy Policy

Last updated September 14, 2008

ivi Customer Privacy Policy

ivi's privacy policy covers the collection and use of personal information that may be collected by ivi anytime you interact with ivi, such as when you visit our website, when you download ivi's media player, or when interacting or viewing on ivi's media player. Please take a moment to read the following to learn more about our information practices, including what type of information is gathered, how the information is used and for what purposes, to whom we disclose the information, and how we safeguard your personal information. Your privacy is a priority at ivi, and we go to great lengths to protect it.

Why we collect personal information

We collect your personal information because it helps us provide better products and services to our customers and strategic partners. Collecting personal information enables us to tailor your access to our products and services in order to focus on categories of greatest interest to you. In addition, your personal information helps us keep you posted on the latest product announcements, software updates, special offers, and events that you might like to hear about.

If you do not want ivi to keep you up to date with ivi news, software updates and the latest information on products and services go to your preferences and update your personal contact information and preferences.

What information we collect

We may ask for your personal information when you are downloading software, accessing our website, or purchasing a product. We may collect relevant personal information like your name, mailing address, postal code, phone number, email address, and contact preferences; your credit card information and information about the ivi services you use. We collect information for market research purposes -- such as your gender and birth year -- to gain a better understanding of our customers and thus provide more valuable service. We also collect information regarding customer activities on our website, the ivi media player, and the ivi distribution network. This helps us to determine how best to provide useful information to customers and our content partners in order to understand which parts of our websites and Internet services are of most interest to them.

The ivi website, as well as ivi products and services such as the ivi media player and ivi distribution network allows you to log-in based on your personal information. This convenient service saves you time and allows for easier use of our services.

When we disclose your information

ivi takes your privacy very seriously. Be assured that ivi does not sell or rent your contact information to other marketers. There are also times when it may be advantageous for ivi to make certain personal information about you available to companies that ivi has a strategic relationship with or that perform work for ivi to provide products and services to you on our behalf. These companies may help us process information, extend credit, fulfill customer orders, deliver products to you, manage and enhance customer data, provide customer service, assess your interest in our products and services, or conduct customer research or satisfaction surveys. These companies are also obligated to protect your personal information in accordance with ivi's policies. Without such information being made available, it would be difficult for you to purchase products, have products delivered to you, receive customer service, provide us feedback to improve our products and services, or access certain services, offers, and content on the ivi website.

At times we may be required by law or litigation to disclose your personal information. We may also disclose information about you if we determine that for national security, law enforcement, or other issues of public importance, disclosure is necessary.

How we protect your personal information

ivi takes precautions -- including administrative, technical, and physical measures -- to safeguard your personal information against loss, theft, and misuse, as well as unauthorized access, disclosure, alteration, and destruction.

ivi uses Secure Sockets Layer (SSL) encryption on all web pages where personal information is required. To make purchases or downloads from ivi's website, you must use an SSL-enabled browser such as any released Firefox, Safari, or Internet Explorer. Doing so protects the confidentiality of your personal and credit card information while it's transmitted over the Internet.

You can help us by also taking precautions to protect your personal data when you are on the Internet. Change your passwords often using a combination of letters and numbers, and make sure you use a secure web browser.

Integrity of your personal information

ivi has safeguards in place to keep your personal information accurate, complete, and up to date for the purposes for which it is used. Naturally, you always have the right to access and correct the personal information you have provided. You can help us ensure that your contact information and preferences are accurate, complete, and up to date by checking your preferences.

Cookies and other technologies

As is standard practice on many corporate websites, ivi's website uses "cookies" and other technologies to help us understand which parts of our websites are the most popular, where our visitors are going, and how much time they spend there. We also use cookies and other technologies to make sure that our online advertising is bringing customers to our products and services. We use cookies and other technologies to study traffic patterns on our website, to make it even more rewarding as well as to study the effectiveness of our customer communications. And we use cookies to customize your experience and provide greater convenience each time you interact with us.

As is true of most Web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, and date/time stamp.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users' movements around the site and to gather demographic information about our user base as a whole. ivi will not use the information collected to market directly to that person.

In our email messages we may use a "click-through URL" linked to content on the ivi website. When a customer clicks one of these URLs, they pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications.

We store all of this information in a secure database located in Seattle, Washington, in the United States.

Our companywide commitment to your privacy

ivi takes protecting your privacy very seriously. To make sure your personal information is secure, we communicate these guidelines to ivi employees and strictly enforce privacy safeguards within the company. ivi abides by the safe harbor framework set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information collected from the European Union.

ivi's website has links to the sites of other companies. ivi is not responsible for their privacy practices. We encourage you to learn about the privacy policies of those companies.

Privacy questions

If you have questions or concerns about ivi's Customer Privacy Policy or data processing, please email us at the following address to contact us. An ivi representative will respond to your inquiry within 30 days.

Contact information:

privacy@ivi.tv

If you do not want ivi to keep you up to date with ivi news, software updates and the latest information on products and services go to your preferences and update your personal contact information and preferences. Naturally, if you notify us that you do not want us to use your information for a particular purpose, we will honor your request.

ivi may update its privacy policy from time to time. When we change the policy in a material way a notice will be posted on our website along with the updated privacy policy.